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  Date: 30/09/2011

Tridents' HiDTV Pro-SXL SoC in AOC's digital TVs

Trident Microsystems Inc. has announced that its HiDTV Pro-SXL system-on-a-chip (SoC) has been adopted in AOC's new series of Digital TVs for Brazil and other South American markets and has begun volume shipment.

According to Trident, in 2010 it supported AOC's entry into the Brazilian digital TV market with its HiDTV Pro-SX1 solution and is now following up with the HiDTV Pro-SXL, provides the scalability required for AOC to address different segments of the DTV market ranging from standard DTV to DTVs with full IP capabilities. When coupled with Trident's FRC MEMC solution, AOC is able to extend the same design to address the high end 120Hz market as well.

"We are excited by the launch of this new family of AOC DTVs driven by Trident's HiDTV Pro-SXL, which can serve as a platform for both the conventional DTV and Connected TV," said Dirk Wieberneit, General Manager of TV BU at Trident. "It is a testament to the strong platform approach of AOC and their ODM partner, TPV, and to the system-level capability and flexibility of our SOC. Our solution enables the delivery of cloud-based services including on demand video, music and games to the living room and brings a rich array of multimedia content in the large screen form factor. We appreciate the opportunity to collaborate with TPV for the development of the platform and are happy to contribute to their successful penetration of the fast-growing South American markets."

"Trident's HiDTV Pro-SXL provides the perfect combination of picture quality and internet connectivity," said Vincent Lin, Product Marketing Director for Own Brand BG, TPV. "Their software platform serves as the ideal foundation for AOC to develop value-added applications enabling AOC to differentiate their products in this fast growing region for DTVs. We look forward to growing our market share with this Trident based solution."

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