Date: 25/01/2011

NXP Semiconductor makes it product database available on mobile software apps

NXP Semiconductors has made available new free software app for iPhone and Android application to access NXP semiconductor chips and other products. These free applications allows engineers to search, buy and share more than 10,000 products parts from NXP's High Performance Mixed Signal and Standard Products portfolio anytime, anywhere on their Apple iPhone, iPad and iPod Touch and on all Android smartphones and tablets supported by Android 1.6, 2.1, 2.2 and 2.3.
The Android app was launched in this week where as iPhone app was launched in mid 2010. Digikey is the distributor who also has iPhone app for chip buyers which is linked to NXP catalog.

Features of this mobile software application include:
Engineers can easily browse and search the NXP product database by product function, application area and part numbers to get product specifications. Product datasheets, application notes and packaging information are also available at the tap of a finger.
Customers can order product parts using this application. By placing order directly into a shopping cart they will be directed to the online stores of NXP's global distribution partners to complete the transaction within minutes.
Engineers are able to share product information with peers via email or social media channels, like Facebook or Twitter.
The "My Favorite" function allows engineers to keep track of products they are interested in for future reference.
"About NXP" provides an overview of NXP's global sales offices, distribution networks and access to the online technical support center.
"The release of the NXP Android Mobile Application is a milestone in our efforts to provide seamless access to our product catalog and the ability to make purchases across multiple application stores and devices," said Mike Noonen, executive vice president of Global Sales and Marketing at NXP Semiconductors. "The industry's first semiconductor Android application is a major step for today's mobile engineer who historically had limited access options, but can now quickly make selections and purchase without having to be confined to their computers."

"For engineers it is crucially important that they get access to the latest product information as quickly and as easily as possible. The new Android-based NXP application allows easy access to the information engineers want when they want it," said Sander Arts, vice president of corporate communications and branding at NXP Semiconductors. "This new Android application perfectly complements the award winning NXP iPhone app launched in July 2010, and shows that NXP is committed to making product information available anytime anywhere.