Date: 18/02/2009

Integrated multimedia SoC & flash platform for mobile phones

Broadcom Corporation announced the integration of the Adobe Flash Platform into Broadcom's multimedia processor system-on-a- chip (SoC) solution featuring the latest version of VideoCore mobile multimedia technology. The development provides users with viewing of Flash content with new options for accessing multimedia on their mobile phones.

Adobe Flash Lite 3.1 software acceleration is now supported in the Broadcom BCM2727 mobile multimedia processor enabling mobile phone users to quickly access and view Flash based content and applications from popular online providers and entertainment sites. With Adobe Flash as the main video platform on the web, the collaboration with Broadcom will enable a good viewing experience that is consistent with a PC experience, including faster rendering and control of web pages across mobile phones. With Adobe Flash Player supporting all major operating systems and browsers, Flash technology has become the number one video platform on the web.

The combination of graphics, animation and video rendering, as utilized in Adobe Flash, presents challenges on a power constrained mobile handset with limited space for multiple processing components. The BCM2727 mobile multimedia processor with its VideoCore III architecture employs dual core vector processors that are tightly coupled with hardware accelerators for video, image processing and 2D/3D graphics, and performs the multimedia processing in one chip.

The VideoCore III architecture is suited for Flash Lite, accelerating multiple tasks including vector-based 2D graphics using the OpenVG standard, as well as Flash-specified video codecs (H.264, On2 VP6 and Sorenson Spark) and Flash specified audio codecs (MP3 and HE-AAC).

Availability: This processor is expected to be available in select mobile phones beginning in the fourth quarter of 2009.

Information about Broadcom can be found at: www.broadcom.com
For more information about flash, visit: www.adobe.com/flashplatform