Date: 29/01/2010

Bus IP cores from Arasan now powers interconnect in NetBook processors

IP solution provider Arasan has announced that its Bus IP core now powers interconnect in NetBook processors such as MIPI, SDIO, SuperSpeed USB and memory, storage solutions based on SD 3.0 and eMMC.

Arasan says that it becomes a valuable resource in enabling the integration of leading edge IP solutions to meet Time to Market goals for OEMs.

"Arasan has long invested in developing extensive protocol expertise which it leverages in the development and validation of its Bus IP portfolio," said Prakash Kamath, Vice- President of Engineering at Arasan. "Leading Netbook chip vendors rely on our expertise in optimizing their solutions to differentiate their offering. Arasan's engineering teams go beyond delivering and supporting IP to a more consultative engagement with customers, enabling the technological adoption of leading interconnect standards. Our expanding portfolio now includes PHYs which are the crucial building block for implementing efficient interconnects."

"The growing speed and complexity of Application Processors and importance of lowpin count and inter-operable interfaces compounds the difficulty faced by Netbook chip design teams," observed Ram Gopalan, Senior Director of Marketing at Arasan. "Arasan is the only leading IP provider to deliver a complete solution, working with the customer to ease SoC integration and mitigate Time to Market considerations with its Total Solutions offering."

For more details visit www.arasan.com